Asked by HamzaBusiness 👔

You are responsible for introducing a new car brand to Dubai, China South Korea, and Japan. This brand wants the following characteristics: Made in USA, Fashionable, Young, Family, High Quality, Green Energy. Choose one country and design a marketing communication strategy that effectively conveys these concepts? I'm not sure how to structure my answer to this question. Can you help?

Profile picture

Dustin Conner

I'm an undergraduate student at the University of Cambridge studying Human, Social and Political Sciences.

America has one of biggest car showcase second to China. The car organizations there, more often than not are expansive scale makers, (Even Ford creates the new GT in Canada, Viper is going to close shop and perhaps fabricate a plant in Mexico to give the brand a chance to survive if Trump won't win and assemble a damn divider) In the event that you are considering acquiring an American spec auto in Dubai, simply think about specific variables like the atmosphere and the residue issues that could influence your vehicle. The upkeep cost will be higher, you are in an ideal situation alone acquiring the GCC spec vehicle. Along these lines, as we definitely know… .Mass creation = More autos constructed less expensive. At the point when that occurs, the maker can offer the autos less expensive. Approve, now you get a general thought, fairly. A large portion of those autos, as I specified prior, Is American spec. Presently, there is the botched up part… .The other spec (EU, GCC, and so forth.) is totally not quite the same as the American spec. Presently, the maker should deliver the vital segments, Purchase some truth be told, and do a few changes to the vehicle that will cost more than the first "American Spec" auto. Still with me? Truly, I comprehend don't feel offended I am by all accounts clarifying things like as though I would to a kid. Factor all that with the import costs, Taxes, Etc. what's more, you get an auto, somewhat costly than the ones went for the American market. The GCC advertise is constrained, so in this manner why a few autos are costly here contrasted with their American spec autos.

Dustin also answered

Asked in Business 👔

ASKED BY CHARLIE

BUSINESS 👔

Discuss how companies develop marketing strategy for new products?

Some companies would use marketing tools such as the 4Ps or SWOT & PESTEL analysis to guide them

ASKED BY QUACKEN

BUSINESS 👔

What colour hair am I allowed as a flight attendant?

Airlines generally require flight attendants to have a “groomed look that meets conventional standard”, as BA describes. “For women, you will need t...

ASKED BY LARA

BUSINESS 👔

How do I find people to help me set up a business without someone stealing the idea?

If your really serious about doing this depending on the idea you have you need to do a few things. First of all find people that will have a positi...

ASKED BY KYLE

BUSINESS 👔

How do you build cohesive teams that work well?

This is a great question, particularly because many companies are trying to figure this out. Google dedicated a whole two-year project to this very ...

ASKED BY ROB

BUSINESS 👔

Discuss two main approaches to pricing for new products and give examples to illustrate how each pricing strategy works?

Two pricing strategies include mark up and margin. Both of these methods start from the products cost to determine a selling price. Now before you r...

ASKED BY TYLER

BUSINESS 👔

Is it more successful to become an architect or a carpenter?

It really depends on what you prefer to do and where you choose to work but you'll probably have more opportunities as an architect. Hope that helps...

ASKED BY PIERO

BUSINESS 👔

Primary research and secondary research?

Primary research involves gathering new data that has not been collected before. For example, surveys using questionnaires or interviews with groups...

ASKED BY KYLE

BUSINESS 👔

How has strategic adaptations of Amazon developed their use of e-business?

It’s worth noting that Amazon’s ability to adapt is what made them the company they are today. Not only are they able to foresee what customers may ...

ASKED BY SELINA

BUSINESS 👔

What is meant by the term ethics?

From a philosopher’s point of view, ethics is the field of knowledge that deals with moral principles. The tasks for moral philosophy are commonly t...

ASKED BY AYE

BUSINESS 👔

How Human resource managenment to operation management?

Do you mean how are they different? Or do you mean how do they relate to each other?

Find me a tutor

We take your privacy seriously. View our policy.